Hashtag eBook

  If you want your content to be easily found in the search engines, you need to build it first and foremost to provide value to the readers, but you also want to make it easy for the search engine bots to crawl and index. SEO is a complex subject, so we won’t be going into a great deal of depth here, but you’ll have enough to get started. PRODUCE THE KIND OF CONTENT GOOGLE IS LOOKING FOR The most important thing to remember is that Google is a business with customers to keep happy as well. They want searchers to be able to find what they are looking for, without having to spend too much time looking for it, so they are constantly changing the way they rank things – and giving highest priority to quality. The days of being able to stuff keywords in to your page and get a high ranking are long gone, and we will not see them again. Adjust your strategy like this:  • Craft content that establishes your expertise. You want and need to become a valuable, trustworthy, ...

  A few years ago, I was browsing the internet and began to see more and more references to blogs and blogging. After a bit of additional investigation, I discovered exactly what a blog was and how to build one for myself. After some more research, I learned about ways to possibly profit from the creation and maintenance of a blog. Google Adsense, for instance, seemed to hold real possibility for revenue production. It was an exciting idea. I could create and easily maintain a dynamic web site on the subject of my choice and make some money at the same time! I dove in headfirst. I enjoyed writing in the blog and tweaking with its layout. In time, I was sure, the blog would “take off” and earnings would start to compile. I was wrong. I had everything: good content, a popular topic and well-placed advertising. Nothing was happening. The reason: few visitors. Even after adopting some of the frequently recommended methods of generating content, my blog was still only prod...